Training

New Market Expansion Training – Self Directed

$997 for lifetime access 

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This course is designed to help you review your company readiness before you enter a new market.

Module 1 reviews the Key items needed for new market entry.

Module 2 is a planning guide including budgeting, market research and analysis, potential revenue streams and more.

Module 3 details strategies to enter a new market, what is needed for each strategy and cost considerations.

Module 4 is a detailed overview of your company readiness, items that are not ready and how to work with business advisors to complete your documentation and planning.

Module 5 includes Virtual Trade Missions to assist in pre-site selection and prepare for live Trade Missions.

Module 6 – Review of Level 2 Virtual Market Expansion Training.

Module 7 – New Market Expansion Resources and Downloads

Certificate of Completion – Your company will receive a certificate of completion after successfully completing all Modules of this training program.

Next Steps – After this training is complete, your company can either join a Trade Delegation to your preferred market or continue your training and preparation with Level 2 Virtual Market Expansion 12-month training and trade mission program.

Virtual Market Expansion – 12-month Advisor Led Program

$25,000 for 2 company executives

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Foreign Company executives and senior professionals are invited to participate in the executive-level Virtual Market Expansion USA (VME) training program.

The 12-month training program includes:

12 weeks of Executive Level Training on Doing Business in the USA

  • Training from regional Business Advisors
  • Training from US Government Agencies
  • Georgia Tech Soft Landing Program

Trade Missions to the United States:

2 trade missions are included in the program (airfare not included)

  • Georgia Tech Soft Landings Immersion week
  • SMART Community Exchange Trade Mission for 1 executive from your company 
During the program you will create a:
 
  • Company Profile
  • Executive Summary
  • SWOT Analysis
  • Competitive Analysis
  • Business Plan
  • Marketing Plan
  • Market Entry Plan
  • Investor Pitch
  • Market Expansion Budget

Additional Benefits during the 12-month program:

  • Access to virtual trade missions hosted by US Economic Development Agencies (EDA)
  • Access to local business advisory provided by local Economic Development Partners (EDP)
  • Acknowledgment of your business in the program Press Release
  • Online business listing in the International SMART Community Directory
  • Invitations to SMART Community Exchange USA Forums and other events

After completion of the 12- month program:

  • Acknowledgment of your business in the program Press Release
  • Site Selection support
  • Introduction to potential partners, distributors, manufacturing, warehousing, and fulfillment suppliers
  • Introduction to investors and funders