NORDIC innovation exports will receive a boost thanks to ‘Together NORDICS’ 2024-26 campaign.  The campaign engages NORDIC brands in a partnered marketing PR campaign to promote investment in NORDIC innovation and cross-border trade. 

 

The ‘Together NORDICS’ campaign was launched by the Chair of NORDIC Business Council (“NBC”), Minna LeVine, during the January 2024 Council meeting in Finland. This campaign aligns with the Council’s mission, which focuses on driving cooperation between enterprises, organizations, and governments. 

 

The ‘Together NORDICS’ campaign is managed by the NBC alongside private and public sector partners from the United States and NORDIC region – which include Denmark, Finland, Iceland, Norway, Sweden, Greenland, Aland.

 

This campaign will engage NORDIC brands highlighting “NORDIC Solutions to Global Challenges” and benefits of Nordic Innovation to business, communities, and people.

 

This campaign follows the NORDIC Innovation Exchange (“NIE”) October 2023 announcement of expanding US-NORDIC cooperation in Technology Hubs across the United States and NORDIC region to scale companies in the field of SMART technologies.